Apple is testing a new button for the iPhone 16 that would make it easier for users to quickly take videos, as individual video content creators and mobile apps like TikTok increasingly shift their focus to horizontal videos. The new camera button is designed to respond to both touch and pressure, allowing users to zoom in and out by swiping left and right on it. The iPhone 16 is expected to be released in the fall.

This development aligns with the evolving landscape of content creation, as horizontal videos can appear on larger screens like televisions and reach a broader audience, presenting more advertising opportunities. In the meantime, if you need to convert a vertical iPhone video to horizontal, there are tools like FlexClip that can help you with that.